Spartan Spark

Hi everyone, tonight I'm channeling Demi Moore! I lost my voice but that's not going to stop me from pumping out another video for my 30 Day Shameless Marketing Challenge.

This marketing tip is recorded in one of the escape rooms at Escape 60. I have a mentor who always reminds me "it's about thinking of your business as being French Cuisine instead of the Buffet (being everything to everyone).

  • Me: What do you do?
  • Networker proudly says: "We're all over the place, hotels, oil and gas, hair salons, mechanics…" (he literally said, we're all over the place)
  • Me: "Oh that's interesting"
  • Networker: Goes on to tell me his 1yr plan we're going to target these companies, then we're going to change to these the year after and then after that, this other "niche"
  • Me: (thinking) Bye bye poor sweet man who is all over the place, good luck with that.

When your networking, guys and gals, (even if you are all over the place) pick one target market for the night!! haha

A few lessons in the video of how you can frame that for yourself :) Like the $1 million dollar cold caller.

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  Posted: Friday, September 14th, 2:53am a year ago
Profile PictureWritten By: Dafne Canales

Dafne’s expertise lies in creating strategic roadmaps for companies to grow their business through unique marketing approaches. Her company, Spartan Spark, works with million dollar companies, advising them on how to grow their business by using strategy and technology more effectively.

Through articles, vlogs, training and speaking engagements, Dafne shares her marketing knowledge, showing business owners how to leverage all the knowledge they have and use technology to their advantage to increase visibility and lower their cost of acquisition.

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