The Public Figure page on Facebook is one of the most under-utilized assets that Facebook has. Alot of business owners grow their company, grow their Facebook business following and never develop their Public Figure page, when in fact, they are the driving force and the passion behind the company.
Imagine if you sell your business in the future, or decide to go in a different direction, people will still follow your personal brand.
Yes it's a little harder to keep all of these balls juggling, but if you set your foundation right, you can create some fantastic ways for people to follow what you do.
On a Public Figure Page you can:
You can essentially run it just like a business page, in conjunction with your business page, or if you're not sure about starting a business yet, you JUST run your Public Profile page.
I'm a big believer in personal brand, which is why I challenged myself to the 30 Day Shameless Marketing Challenge. It's all about increasing exposure, while delivering value to your audience.Posted: Tuesday, September 18th, 10:00am a year ago
Dafne’s expertise lies in creating strategic roadmaps for companies to grow their business through unique marketing approaches. Her company, Spartan Spark, works with million dollar companies, advising them on how to grow their business by using strategy and technology more effectively.
Through articles, vlogs, training and speaking engagements, Dafne shares her marketing knowledge, showing business owners how to leverage all the knowledge they have and use technology to their advantage to increase visibility and lower their cost of acquisition.
“Spartan Spark’s general CRM system and their entire platform was a complete game-changer for management of contacts, management of leads. Their entire system for web presence and digital marketing was why we hired them in the first place.”” -Kimberley Simonson, Marketing Manager, One Eye Industries.