When I first met Michelle about 6 months ago at a Women Presidents' Organization event hosted by the BDC, she was wearing a pink pantsuit with big bows on the ankles, and I thought to myself, "This is my kind of businesswoman!"
I thought she was awesome then, and now, during this pandemic, she has really stepped up to a new level in the 'people and culture' space. This past week, Michelle and her team have empathetically and passionately helped many business owners get through one of the most difficult situations we've been faced with.
We interviewed Michelle Berg on March 18, CHRP Leading Lady & Chief Executive Officer, Elevated HR Solutions — and now known as the Leading Lady of COVID-HR.
In this episode of Project Lemons-to-Lemonade, Michelle recounts what she experienced in this last week and shares tips on what business owners need to know in this dynamic environment.
During the webinar, Michelle answered questions such as
Michelle Berg is the Leading Lady and CEO of Elevated HR Solutions — an organization that helps attract, develop and retain top talent by designing workplace strategies and programs so employees and employers can thrive.
Michelle has taken the approach that she can’t advise companies on how to build strong cultures unless she’s doing it herself; many of her stories and ideas have been generated from failed attempts and ultimate successes right at Elevated HR, which she regularly uses as an incubator for new and novel ideas.
Founder and CEO of the innovative digital marketing software company, Spartan Spark, Dafne Canales Lees has earned her reputation as the Data-Driven Digital Storyteller. Her 7-Second Trust Formula uses behavioural marketing strategies to create client trust via digital marketing platforms for a more personalized user experience that translates into additional sign-ups, sales and increased profits.
A member of the Neuromarketing Business and Science Association and the Society for the Advancement of Behavioural Economics, Dafne travels monthly to California to attend meetings with her advisory board. A sought-after speaker and facilitator, this creative innovator never stops giving of her time and talent, even teaching corporate in-house marketing teams the latest digital marketing strategies.
“Spartan Spark helped me take my site, that was already 7 months in development and basically re-build it in 7 weeks - and rocked!” -Mitch Solway - President, Single Parent Love Life Inc.