For those of you that know me, you know I'm obsessed with the teachings of Jay Abraham. Here's one of my favourite resources. Ok, ok, when I say "my favourite," I have lots of favourites, but trust me, anything that Jay puts out is absolutely stellar, so at your next coffee break take a look at this resource.
And here's a little tip. I have a folder in my inbox called "Blogs I like to read," and I save all his emails there and read them when I'm on a plane or at the beach etc.
Founder and CEO of the innovative digital marketing software company, Spartan Spark, Dafne Canales Lees has earned her reputation as the Data-Driven Digital Storyteller. Her 7-Second Trust Formula uses behavioural marketing strategies to create client trust via digital marketing platforms for a more personalized user experience that translates into additional sign-ups, sales and increased profits.
A member of the Neuromarketing Business and Science Association and the Society for the Advancement of Behavioural Economics, Dafne travels monthly to California to attend meetings with her advisory board. A sought-after speaker and facilitator, this creative innovator never stops giving of her time and talent, even teaching corporate in-house marketing teams the latest digital marketing strategies.