Marketing Training For Business Owners

Get the knowledge you need to make marketing easier

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Spartan Spark provides training courses for business owners and their staff. We're happy to teach you everything we know about marketing so that you can be successful online. Whether you use the Spartan One SEO & marketing automation system or a variety of other technologies to get the job done, Spartan Spark teaches the A to Z of online marketing.

Spartan Spark founders have:

  • 19 Years of entrepreneurial experience
  • 15 years of online marketing experience
  • 12 years of SEO experience
  • Masters in Business from the University of Calgary's Haskayne School of Business.

Read our Case Studies to see what we've been able to accomplish for our clients.

Spartan Spark Marketing Training includes:

Module 1. Getting Leads through Your Website & Blog

Make your website works for you by making it the hub of activity for your business. Get noticed by enticing the search engines with a platform that's built with search engine optimization at its core.

  • Setting up your website for lead generation and search engine visibility
  • Using Search Engine Optimization (SEO) to attract more leads
  • Using social media as a strategy for lead generation
  • What technology gets you the best result
  • Setting up your marketing funnel

Module 2. Get Leads through Great Content

Did you know that it takes on average 6 - 8 interactions before a visitor will communicate with you? That means you need to be prepared to keep delivering great content until your potential customer is ready to buy from you.

  • Easily create compelling blog & website content
  • Email Marketing Strategies
  • Strategies to deliver great content
  • Automated follow up strategies
  • Strategies for creating your first 90 day editorial calendar
  • Creating your social media style guide
  • Generating Leads through Linked In
  • Using Facebook groups to grow your business

Module 3. Getting Leads through Advertising

Lead your visitors through your marketing funnel all the way to trusting you and purchasing your product or service.

  • Advertising with Facebook & Instagram Ads
  • Advertising with Google Adwords
  • Getting higher quality scores on Google Adwords
  • Getting higher click-through rates
  • Creating a landing page that works

Module 4. Getting Leads through Referrals

A lot of businesses get so carried away with getting new customers that they forget to follow up with their paying customers. Automate your follow up.

  • Asking For Referrals
  • Follow Up using automated methods
  • A strategy for customer testimonials
  • Easy customer reviews

Module 5. Measuring your Lead Conversions

The most important part of the whole process is measuring your marketing.

  • Find out which metrics to report
  • What tools are available to measure your marketing
  • What can you test to get better click-through-rates, conversions and ROI

After being frustrated with other service providers. Spartan Spark got our website up and linked to a payment system over just a weekend. -Patricia Marin - Calgary Family Services


End to End Marketing Process

I wish I was on Page 2 of Google

The Spartan Spark Process

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